design and lettering

About

Direct yet conceptual. Provocative and engaging. Design & illustration for brands, publications, and people.

 
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Hey there, I’m Liz Snodgrass.

I’m a designer and art director in Atlanta specializing in brand identity design and hand lettering. My days are balanced between a day job as Design Director at Reckon Branding and evenings full of personal and freelance creative work.

With sixteen years of experience, I’ve designed all aspects of a brand from logos to print and digital marketing collateral — but have fallen in love with brand identity design specifically. My current focus is leveraging hand drawn type and illustration to provide a unique and authentic visual voice to whatever project I may be working on. Something special and incredibly human happens when creating with your hands, and I love bringing that quality to my work.

In addition to my creative life, I enjoy traveling, hiking, and general adventuring with my husband, Kevin. We live in Atlanta with two of the best cats in the world. I am a craft cocktail enthusiast, national park patron, seltzer water connoisseur, an Atlanta United supporter, and a true cat lady through and through.

If you’d like to grab coffee, work together, or have a specific project project in mind, please reach out!