design and lettering
bask-feature.png

Bask Steakhouse

 

Bask Steakhouse

Logo, Brand Identity

Bask Steakhouse is a southern-inspired steakhouse where guests enjoy a locally sourced menu featuring both dry- and wet-aged prime meats. The restaurant's name, Bask, was inspired by the lyrics of a Grateful Dead song, reflecting the owners' deep appreciation for the iconic band. The brand identity was created to feel like a modern speakeasy that has white tablecloth service without the pretense.

 

Role: Art Director, Designer
Strategist: Andy Suggs, Travis Sharp
Creative Director: Andy Suggs
Copywriter: Travis Sharp
Studio: Reckon Branding
Year: 2022